Promotions

Carnegie Deli Pop Up Promo Thrills

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The Carnegie Deli Pop Up promo thrills all that came out for the week-long promotion for the Amazon Prime TV hit, The Marvelous Mrs. Maisel. This promotion flashback to 1958 — including the prices! — opened with a huge success.

Eddie Fahmy of A2z Restaurant Consulting was brought in by Amazon to coordinate everything to do with the restaurant — location, setup, etc.  After the first day of the promotion, he said:

“This is a great promotion that Amazon Prime sponsored. We ...

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A2z Restaurant Consulting teams up with Amazon

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A2z Restaurant Consulting teams up with Amazon to run the restaurant side of an event for a promotion in New York City.

Amazon Prime wanted to run a promotion for the second season of their hit show The Marvelous Mrs. Maisel. The idea was to launch a promo that recreated something from the 1950s era, the period in which the show takes place.

An idea was hatched to create a POP UP for one week of the legendary Carnegie Deli, in ...

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Marvelous Mrs. Maisel Carnegie Deli pop-up Dec 1

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The Marvelous Mrs. Maisel firmly established itself in the pop culture landscape with the iconic and groundbreaking Midge at the center of the Emmy Award-winning series, and Eddie Fahmy of A2z Restaurant Consulting was contracted to run a pop-up Carnegie Deli promo for 10 days for Amazon Prime

“We wanted to transport our viewers into her world with an of-the-era experience,” said Mike Benson, head of marketing of Prime Video. “We’re thrilled to bring back the iconic, beloved New York institution that is ...

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