Business can be very hard and stressful. Starting a business is daunting; sustaining it more so. So many businesses crash due to unexpected problems or limitations, and the same fate has befallen many restaurants. Restaurateurs have to be visionary, understand their marketplace and adjust accordingly.
For example, Bazinga Cafe was struggling and couldn’t figure out why. The place was small, cute, had a fun theme, and was providing good food.
They hired A2Z Restaurant Consulting who changed the name to Big Bang Burger NYC (http://bigbangburgernyc.com); they changed the menu, the decor, and made some changes to the kitchen process. In their first 2 weeks after relaunch — according to the owners — sales increased by 5x’s their best sales week previously.
Yes, opening a restaurant can be very tasking. Some who have ventured into the restaurant business have experienced failures due to: inaccessible location, poor restaurant management, and even food that doesn’t meet up with the expected taste of customers. After all, customers are fickle — they can love you one minute and then with the slightest thing write you off.
To prevent mistakes that new restaurateurs make, event, it is imperative and very advisable to get a restaurant consultant from a very reliable consulting firm. They’re not cheap, but there is a reason for that — they can help you be profitable, so what it that worth?
What is a restaurant consultant?
A consultant is a professional adviser that works as an advocate for their clients, finding the flaws and helping them to achieve better results. Restaurant consultants help to realign menus, operations, branding, and promotion. Even POS systems, decor, and staffing.
They also help to provide professional knowledge and experience since their experts in their fields. Consultants also streamline processes and better use of resources that can help improve performance.
Advice, vision, and education are key elements of what a restaurant consultant brings to its clients.
A consultant educates you on how to commercialize your idea into a well thought out business plan. They educate you on ways to grow your business and reduce costs. They also advise you on how to manage your funds to curb mismanagement.
Finding a perfect location
Customers won’t come to your restaurant if it has a poor location. No customer has the time to try locating an inaccessible area. However, a consultant can help find a perfect and accessible location for your restaurant.
Provides excellent customer services
A consultant will ensure that the best of services are offered to customers. First impressions they say leaves a lasting impression. When a customer is treated well, they would love to come back to your restaurant more often because of the good services rendered. A consulting firm can help you find and train hostesses to help fit into a high standard that can serve customers better and politely.
A restaurant consultant also assists in the branding and design. Most times, the branding of a company is what attracts customers. When a restaurant has the right logo, name, signage, and interior, customers are attracted to it and sometimes”fall in love” and want to return and bring their friends.
Management of funds
It may seem like business 101, but poor management of funds can crash a restaurant in no time. Spending too much on staff, on food, and not pricing food accordingly can sink a restaurant. The devil is in the details.
To run a restaurant successfully, you should be able to spend money wisely. With the help of a consultant, you can balance the amount of money being spent and earned.
Lack of organization in a restaurant can lead to endless problems. However, the consultant helps in scheduling inventory, staff, and hours of operation — all to squeeze out the highest profits and productivity. They can also help you to organize your cash flow chart. A strong process is paramount.
When hiring a consulting firm, be sure to review what they’ve done, get their insights to your business. The right consultant can make you successful, the wrong one can take any bad situation and make it worse.